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To Air is Human: One Man’s Quest to Become the World’s Greatest Air Guitarist
(Riverhead, 2006) Edited by Sean McDonald. The book was optioned to DreamWorks in December, 2007.

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Air Quotes:

“Björn Türoque is so good that people with real guitars now have contests to see who can do the best imitation of his air guitar imitation.”

Malcolm Gladwell, author of Blink & The Tipping Point

“Whoever this Dan Crane might be, he’s captured the mad, seductive spirit of the arbitrary skill contest perfectly, and rocks it hard into the hot Finnish night. There is no number of umlauts that do this Jekyll and Hyde of air-rocking justice.”
—John Hodgman, author of The Areas of My Expertise

“In To Air Is Human, Dan Crane (nom d’air Björn Türoque) does for the air-guitar world what George Plimpton’s gonzo-journalism Paper Lion did for football….”
TimeOut New York

To Air is Human was featured in People, TimeOut New York, Entertainment Weekly, Spin, and Anthem among others, and press culminated in an appearance on Late Night With Conan O’Brien. Might we suggest a visit the Björn Türoque web site?

Actual reviews from human readers:

“I want to tell you how much i have enjoyed your book. I’ve owned To Air is Human for only three short months and have read it approximately five times. Quite simply it has turned into one of my favorite books. As a struggling musician that is totally enamored with the mythos that is “Rock” i believe air guitar is a very important, necessary and instinctive thing (or non-thing). i give you two rock fists up, or as i like to say, too much rock for one hand.”     –Daigle, via Myspace

“I was standing in the music aisle of books-a-million when i came across this tale of heroic trudges through the increasingly popular art form of air guitar. i looked at the cover…read the back…and immediately bought it. a few months later i read it. i read it in a mere two days. i couldn’t put it down. sir bjorn, i am so glad you wrote this book. i feel like i know you. i am seventeen, on the verge of going to college and i needed this book.”   –Penny, via Myspace

One comment

  1. Pingback: Air Guitar as Global Diplomacy | Archaeology and Material Culture

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